“From scratch to in-the-can.”
Pre-Production -pitching, proposals, story-boarding, creative, outlining, scripting
Production -live action directing, lighting, shooting, and green-screen
Post-Production -capture, editing, compositing, graphics, effects
Delivery -compression, formats, codecs, streaming, uploading, players.
Bill specializes in creating and realizing short-form content and productions from concept through to finished product for on-air, Internet, and various platforms. From brainstorming and collaborating with business owners and executives through story-creation, scripting, and art-direction to realizing the end product. Bill produces results that always surpass expectations while delivering on time and staying on budget. Projects include high-end productions, upfronts, infomercials, sizzle reels, shorts, promos, and Internet marketing campaigns. Often the projects include virtual sets (designed, & executed) to deliver a "wow factor" on a micro to moderate budget.
Bill created a web marketing series that won the Health Food and Supplement Industry's "Best Marketing Campaign" in 2013. That same year he also delivered an interent short in an awareness campaign that went viral.